This post looks at the evaluation questions "What have you learned from your audience feedback?"
We decided to get feedback from the target audience we aimed our product at. This lead us to come up with the idea of interviewing people and seeing what they had to say. The video, above, features Emily-Jayne interviewing several 16-24 year olds and receiving there feedback.
Below show screenshots of the feedback we recieved from putting our video onto youtube.
To receive feedback from a wider audience we chose to broadcast the video on to YouTube. This meant that anyone could look, comment and rate the video. It also meant that we may receive more honest feedback than we would have done if we just asked our classmates or friends.
The feedback that we received was very positive. The majority of people said that they 'loved' the video and many people commented that it fitted well with the music. We were very pleased to receive this feedback as it meant that we have created a good video.
From the interviews, youtube and positive comments that we received we have learned that we created a video that fitted with the brief we set ourselves. We wanted a video that was fun upbeat and to target audience of 16-24 year olds. The feedback has confirmed that our video fits in with this criteria.
During the process of making our video and ancillary tasks we did various types of audience research the bubble diagram below shows this.
Other Feedback:- Song Choice
- Presentation
- Magazine Advert Feedback
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